Business development is an important part of the marketing mix. Whether you sell a physical product or provide service, your customers are the lifeblood of your business. To get repeat business and referrals, you must create a positive customer experience. A successful business development program involves building strong relationships with your customers and prospects. It’s […]

Business requirements describe what a business needs, or what it needs to do in order to operate successfully. The requirements are derived from a business’s needs, and a good business analyst will recognize and document them. These requirements describe the products and services a company needs to offer and the markets it wishes to enter. […]