Entrepreneurial Orientation (EO) is an essential factor that positively influences entrepreneurial performance; however, its effect can only be felt via business model innovation. This study investigates the underlying mechanism by studying 288 new entrepreneurial enterprises. Results demonstrate that business model innovation fully mediates between entrepreneurial orientation (EO) and performance; with market orientation acting to moderate […]
Read MoreThe Psychology of Consumer Decision Making
Understanding consumer psychology informs successful business because it allows companies to better align their marketing and selling activities with what consumers want and are willing to part with their money for. Here are five important steps consumers go through while they decide what to purchase. We will examine each of these five steps: problem recognition, […]
Read MoreThe Evolving Role of HR in the Digital Age
Human resources (HR) has transitioned from compliance-focused support for employees, to helping support an organization and its workforce as a whole. To do this effectively requires HR using technology to fulfill many transactional functions for multi-generational workforces. Attracting top talent requires taking advantage of technological innovations, cultivating an employee-centric environment and nurturing a culture of […]
Read MoreDiversity and Inclusion Metrics – Measuring Progress in the Workplace
Establishing DEI metrics are essential to measuring the effectiveness of company initiatives, identifying disparities and setting measurable goals. They also support transparency, compliance with regulatory requirements and creating an inclusive work environment. Start by monitoring employee retention rates and comparing the learning and development opportunities available across each group. Next, conduct surveys to unearth any […]
Read MoreThe Importance of Cybersecurity for Small Businesses
Small businesses tend to handle sensitive data, making them the perfect target for cyber attacks. Customers’ personal and financial details are stored, giving hackers the ability to gain entry and steal precious information. Cybersecurity is an ongoing process that must be put in place and upheld, or your business could face dire repercussions such as:. […]
Read MoreThe Future of Retail: Brick-and-Mortar Vs E-Commerce
Retail is changing quickly; Covid-19 increased store closings and bankruptcies while several established retailers found renewed life through omnichannel offerings. Ecommerce has made its mark, but it doesn’t spell doom for traditional retail. On the contrary, it offers great opportunities to retailers who focus on what matters to customers most. 1. Accessibility Brick-and-mortar retailing allows […]
Read MoreRisk Management Strategies for Businesses
Risk management strategies must address multiple scenarios to be effective, since no company can always control external factors like natural disasters and economic shifts. Step one in risk management involves identifying risks through analysis of project and undertaking data, while step two is engaging a wide variety of stakeholders for different perspectives. Avoidance Risk avoidance […]
Read MoreThe ETF revolution: How exchange-traded funds are reshaping investing
In the ever-evolving landscape of financial markets, Exchange-Traded Funds (ETFs) have emerged as a revolutionary force, redefining the norms of investing. With their transparent and efficient structure, ETFs provide investors with a unique blend of simplicity, flexibility, and diversification, making them an increasingly popular choice for retail and institutional investors around the globe. By tracking […]
Read MoreEntrepreneurship Insights
Entrepreneurship is the process by which new business ventures emerge, creating jobs and revitalizing local economies. Entrepreneurs take risks while simultaneously managing these risks to ensure success in their endeavors. Entrepreneurs gain insights from many sources. Some key sources include personal experience or suggestions from mentors: Curiosity Curiosity is an indispensable trait that fuels creativity […]
Read MoreThe Benefits of Data Analytics in Business Management
Whether you’re a small business owner or part of a large-scale enterprise, data analytics is critical to your success. Without it, you can miss out on financial gains and operational efficiencies. Data analysis can also help you identify new business opportunities. It is important to understand how to use business analytics and to recognize when […]
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